Product leader · Builder

I build products that make complexity easier to navigate.

I like getting close enough to the work to see where it breaks: a missing handoff, unreliable data, or a decision nobody quite owns. Then I help the team make the problem visible and build what comes next.

Find what changes the work

Move through the questions.

Selected work

Different settings. The work begins with the same questions.

What is someone trying to get done? Where does the work slow down or lose trust? What can we put in front of people now?

Flagship case · Institutional workflow

ACP iLink

Built a shared workflow for documents, pricing, timelines, and accountability in a market that had been coordinating the work through spreadsheets, email, and disconnected data rooms.

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0→1First workflow map to production
~90%Investor use across the ACP ecosystem
900+External users across the market
2023Insurance Insider’s Trading Risk Awards · Insurtech of the Year
Independent product exploration

Luce

An experiment in turning fragmented market documents into decision-ready intelligence without losing the trail back to source.

Simulated and sanitized data · Built to explore the product question

See what I’m exploring →
Recent product work · 90 days

Ren

Joined the founder and team for 90 days to make an AI coaching product more useful: clearer product focus, stronger onboarding, and better context for users and managers.

“A rare mix of product judgment, operating clarity, AI fluency, and hands-on execution.”Jonathan Raymond · Founder & CEO
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The pattern

Learn the work.Find the constraint.Make it tangible.

Start with what someone is trying to do.

A feature only matters if it changes the work for the better.

Find where trust breaks.

Missing data, unclear ownership, and awkward handoffs are product problems.

Put something real in front of people.

A prototype gives the team something concrete to question.

Watch what people actually use.

Their behavior shows which parts deserve to keep moving.

Building Through Friction

The thinking behind the work.

I write about the parts of product work that rarely stay inside a roadmap: how trust gets earned, why people adopt something, and what AI still leaves to human judgment.

Anthony Russo
About

I came to product through the work itself.

My path has moved through structured finance, institutional markets, data, operations, product leadership, and early-stage building. It looks less linear from the outside than it feels from here.