Notes from the messy middle.
I write to think through the parts of product work that resist the tidy answer. How trust gets built. Why adoption changes the product. What AI makes easier, and what still asks for judgment.
When Shipping Gets Cheap, Focus Gets Expensive
AI made it dramatically cheaper to say yes to a new feature. I’m starting to think we underestimated what the old cost was doing for product judgment.
The 72-Hour Ramp
On arriving ready before you should be
Timing, Trust, or Product?
How to tell which kind of friction you’re actually facing, because the response to each is completely different.
The Messy Middle
Why markets stall in transition - and what it takes to build through it.
Writing is part of how I build.
I use it to slow a question down long enough to see what I actually think. Sometimes it becomes a point of view. Sometimes it stays unresolved. Both are useful when the work is real and the answer is still moving.